Bull, Housser & Tupper LLP is a business law firm that seeks employees with an unfaltering commitment to the firm's cause. For their Articling Students Programme they look for smart, hardworking individuals that display a personality akin to the firm's culture and sought Skunkworks to champion this ethos.
By creating a brochure and micro site, Skunkworks sought the most effective route to market and generated a youth orientated campaign using the sharp design that would soften this marketing savvy audience. Preserving the essence of BH&T’s already strong brand, Skunkworks took prompt from the existing logo and invigorated the identity for this new market. The resulting brochure gives them direct access to the next generation of lawyers and solidifies the firm's growth plans.